Published on
September 1, 2025
This summer, Poland might experience a record number of Czech visitors, because the neighboring countries have expanded travel links between Czech Republic and Poland. New rail, bus, and airline routes, reports the Association of Tour Operators and Travel Agents of the Czech Republic, have generated renewed interest in Poland as a travel destination, and the Polish Tourist Organization predicts 410,000 Czechs will visit the country in 2024. This number could top that in 2025, marking a new record for Czech tourism in Poland.
Boost in Travel Connections: The Driving Force
The surge in Czech tourism is largely attributed to the new travel connections between the Czech Republic and Poland. One key development has been the launch of a new train route from Prague to the northern Tricity area on the Polish Baltic coast, which has made travel more accessible. In addition to the train service, there are also more frequent flights and additional bus lines that connect key cities in the two countries, making it easier for Czech travelers to explore Poland.
These improved connections are attracting more tourists, especially those who are interested in active holidays. The ease of travel combined with Poland’s diverse offerings is prompting more Czechs to visit and explore beyond the usual tourist spots.
Post-Pandemic Trends: Poland as a Safe Travel Destination
The increase in Czech visitors to Poland may also be linked to the Covid-19 pandemic, when Poland quickly reopened its borders and became one of the first countries in Central Europe to do so. This quick recovery made Poland a safe travel option, attracting tourists who might have otherwise chosen other destinations.
As Jan Papež, Vice-President of the Association of Tour Operators, noted, Poland’s prompt response to the pandemic and its reputation as a safe, welcoming destination for visitors played a significant role in its growing popularity. Czech travelers, who were cautious about international travel during the pandemic, found that Poland offered a solid choice with good infrastructure, safety measures, and friendly locals.
Appeal of Active Holidays: Cycling and Outdoor Activities
The growing interest in active holidays is another factor driving the rise in Czech tourists visiting Poland. More people are opting for experiences that offer adventure and physical activity, such as cycling tours and hiking trips, instead of just lounging on a beach. This shift in preferences has aligned well with Poland’s offerings of active outdoor vacations.
The Karkonosze Mountains, with their extensive cycling path systems, have become a popular destination for outdoor enthusiasts. These bike-friendly routes are well-promoted, attracting those who seek active vacations. Unlike many other destinations that focus primarily on pedestrian paths, Poland’s promotion of its cycling infrastructure is a major draw for travelers looking for both nature and adventure.
The Karkonosze Mountains are just one example of Poland’s extensive network of scenic trails, providing cyclists and hikers with stunning routes to explore, from mountain peaks to coastal views. This shift towards more dynamic travel experiences is boosting Poland’s attractiveness to a younger generation of travelers.
Cultural and Language Factors Driving Tourism
In addition to outdoor adventures, Poland’s size, diversity, and cultural richness have made it an attractive destination for Czech tourists. The shared Slavic roots and similar language have created a natural affinity between the two countries, making it easier for Czech travelers to connect with local culture.
Cultural attractions such as historic cities, museums, and UNESCO World Heritage sites continue to captivate Czech visitors, who appreciate the combination of affordable travel options and a rich cultural experience. Poland’s vibrant cities, festivals, and culinary traditions offer a unique blend of old-world charm and modern culture that appeals to tourists seeking both relaxation and cultural immersion.
Challenges to Address: Improving Tourism Services
Despite the positive trends, there are still areas where Poland could improve to further boost its appeal to Czech tourists. Jan Papež mentioned that the accommodation sector could do more to promote local attractions near their facilities. Visitors often rely on their accommodations to provide information about local sights and activities, and enhancing this aspect could make the tourism experience even more seamless for Czech travelers.
Furthermore, better cooperation between service providers in the tourism sector is needed. Hotels, transportation companies, and tour operators should work together to create comprehensive travel packages that allow tourists to explore more destinations and experiences in one trip. Improved integration between different tourism services would streamline the travel process, ensuring that visitors have a smooth, enjoyable journey.
Poland’s Tourism Future: Enhancing Growth and Attracting More Visitors
Looking ahead, the future of Poland’s tourism sector looks promising, especially as the country continues to see increased interest from neighboring countries like the Czech Republic. With an expanding infrastructure, more affordable travel options, and a commitment to promoting both cultural tourism and active holidays, Poland is set to attract even more visitors in the coming years.
The Sanganai/Hlanganani World Travel Expo in 2025 will further highlight Poland’s offerings to international travelers, making it an excellent opportunity to tap into global tourism markets. The continued focus on active tourism, alongside the growth of train, bus, and flight connections, will ensure that Poland remains a top destination for Czech tourists and travelers from across Europe.
Poland’s Growing Appeal for Czech Travelers
Poland’s tourist industry is seeing a consistent increase in the number of visitors, especially from Czech tourists, as a result of better travel links, growing demand for active holidays, and a mutual cultural and historical affinity. With ongoing growth in tourist traffic and planned measures to raise the level of tourist infrastructure, Poland will be able to establish itself as one of the main destinations for travelers in Central Europe. As the tourism season advances, the two nations can anticipate more productive collaborations, deeper travel experiences, and more cultural exchange.
