Published on
August 8, 2025 |
By: TTW News Desk
El Al has formed a historic partnership with the Israel Olympic Committee, which names El Al the official airline for Israel’s Olympic delegation for the 2028 Olympic Games in Los Angeles. The agreement, which was signed during a ceremony at El Al’s head office, is a sign of national pride, Israel’s excellence, and a pledge to assist the athletes in their conquest of the world’s greatest sporting event. This partnership guarantees El Al not just the official airline for the 2028 Summer Games, but also the service of the Israeli delegation for the 2027 European Games.
Strategic Partnership: El Al and Israel’s Olympic Pride
The Historic Signing: A Shared Commitment
On Wednesday, the agreement between El Al and the Israel Olympic Committee was formalized, strengthening the bond between the national airline and the sporting community. El Al CEO, Dina Ben Tal Ganancia, and Olympic Committee Chair Yael Arad signed the partnership, which aims to elevate the experience of Israeli athletes traveling to the 2028 Olympics. This collaboration reflects a mutual commitment to excellence, fostering national pride, and offering the athletes a unique travel experience.
Ganancia emphasized that the values shared by El Al and the Olympic movement—such as excellence, determination, and teamwork—align perfectly with the airline’s mission to connect Israel to the world. She explained that supporting Israel’s athletes is more than a mere business partnership—it’s a national mission and an honor that El Al proudly accepts.
A Symbol of Israeli Sporting Excellence
As part of the announcement, El Al unveiled a custom-decaled Boeing 787 Dreamliner. The aircraft now bears the joint logo of the Israel Olympic Committee and El Al, symbolizing the airline’s commitment to transporting athletes with pride. This specially decorated plane will accompany the Israeli delegation throughout their journey to the Olympic Games, becoming a flying ambassador for Israeli sporting excellence.
The collaboration is more than just about travel. It includes comprehensive support for athletes, ensuring they feel at home, even when they are miles away from Israel, representing their country on the global stage. This commitment to providing exceptional travel experiences will play a key role in helping the athletes focus on their mission: competing with pride for Israel.
A Shared Legacy of Excellence in Israeli Sports
Israel’s Olympic Legacy and Future Prospects
The partnership between El Al and the Israel Olympic Committee also reinforces Israel’s growing presence in international sports. Yael Arad, who made history as Israel’s first Olympic medalist in 1992, expressed her gratitude and excitement for the collaboration. Arad praised El Al for its professionalism and deep understanding of the unique needs of Olympic athletes. She remarked that the connection with El Al feels “natural,” given the airline’s reputation for excellence and commitment to representing Israel worldwide.
Arad highlighted the importance of the support provided by El Al, not just in terms of travel logistics but also in the emotional and motivational aspects of representing the country. This partnership strengthens the bond between Israel’s sporting community and its national airline, showcasing Israel’s shared values of discipline, teamwork, and excellence.
Israel’s Olympic Future: A Partnership of Growth
As Israel’s athletes prepare for the 2028 Olympic Games, this partnership is seen as a catalyst for further growth and success in international sports. The Israeli delegation, already focused on training for the upcoming competitions, views this alliance with El Al as an integral part of their preparation. The airline’s dedication to ensuring a comfortable and supportive travel experience will help the athletes perform at their best, representing Israel on the world’s biggest stage with pride.
The launch of this partnership comes at a time when Israel is increasingly focusing on enhancing its Olympic legacy and preparing for the challenges of competing in Los Angeles. The 2028 Games will see Israel competing in multiple disciplines, and the support of a national airline like El Al will undoubtedly help bolster the team’s confidence and performance.
The Role of El Al in Israel’s International Engagement
El Al’s Role in Strengthening Israel’s Global Image
El Al has long been more than just an airline—it’s a symbol of Israeli resilience, pride, and unity. With this partnership, the airline is further cementing its place as a leader in both aviation and national pride. Through its support of Israel’s Olympic athletes, El Al will continue to play an essential role in strengthening the country’s global image, not just as a provider of travel services but as a proud supporter of Israel’s national endeavors.
Commitment to Athletes Beyond the Games
El Al’s partnership with the Israel Olympic Committee is not limited to the 2028 Olympics. The airline is committed to supporting athletes on their journey leading up to the Games, including the European Games in 2027. By ensuring that athletes have a smooth and stress-free travel experience, El Al plays a crucial part in helping them focus on their training and competition goals. This long-term collaboration exemplifies the airline’s dedication to Israel’s sporting community.
Conclusion: A Partnership Built on National Pride and Excellence
El Al’s collaboration with the Olympic Committee of Israel goes beyond mere transportation. As the 2028 Olympic Games get closer, the collaboration hopes to nurture a sense of pride, unity, as well as fervent support for the athletes representing Israel. This partnership guarantees the comforting travel support of the national carrier to the athletes ensuring their travel to Los Angeles, suggesting unwavering commitment to the athletes’ needs. El Al’s dedication as a national carrier puts him in a pivotal position in supporting the powerfully determined athletes and, thus, the country of Israel. This partnership is yet another testament in support of Israel’s Olympic Values and El Al’s mission.
For the delegates, the guarantee as for him or her to be the official Olympic Carrier suggests internationally unbound travel, freely lifting them to Los Angeles or a myriad of other competitive venues. Participating in other competitions symbolically captivates the omnipresent assertion of Israel’s ancient dignity. International boundless travel itself bears the mightr pride.
